How Much Are You Worth?
Today, I was listening to a DVD by one of my favorite personal development gurus, Jim Rohn talking about value. He asked the question, “How much are YOU worth?’
Why do some people get paid $8 an hour, while others are given millions to perform their job? It has everything to do with value.
The amount of money you make is directly related to your
VALUE IN THE MARKETPLACE
People make minimum wage at a job because they don’t have much value to the market. I’m talking economic value only here. A person may be extremely valuable to society in other ways, as a parent, a son or daughter, or a church member, for example. But when talking about value to the marketplace, I am specifically talking about the skills you bring to the table.
On the other hand, a CEO who is bringing in BILLIONS of dollars to his company is paid MILLIONS per year.
Why? because of his value to the company.
That’s why I have always been adamant about EDUCATION AND TRAINING. There’s not better way I know of to increase your value to the marketplace.
Take the example of Network Marketing.
You have just started your Network Marketing business, having never done anything like it beforehand. Flash forward 3-6 months down the road, and you still haven’t made any money.
You haven’t made any money because your value to the marketplace is still very low.
Let me ask you this.
During those 3-6 months, what have you learned? What training have you received?
Here is what my wife and I did in our first 3 months after we started our Network Marketing home business.
We signed up for specialized training in Pay Per Click advertising. Then we signed up for specialized training in Social Marketing. We bought and read as many books as we could get our hands on. We purchased CDs and listened to them in our car on the way to work. We purchased DVDs and watched them over and over instead of watching TV.
In other words, we improved our knowledge 100 fold, and in the process we increased our value to the marketplace.
When we first sponsored someone in our business (and there were very few at first), we didn’t know much and had little more to offer our new members other than the training the company offered.
But now, months later and several training courses later, we can COACH our team with a high degree of certainty that we can help them make money in their business FASTER than we made money with ours.
Why? Because we know more.
And because we know more, we have attracted more new members to our team. Along with this has come a corresponding spike in our income. It’s been very obvious to us what has happened.
WE INCREASED OUR VALUE TO THE MARKETPLACE
And now? Now we have people calling us to join our team.
How has our life changed? Not much, because we are still on a mission to INCREASE our value to the marketplace.
We recently signed up for one on one training with some of the very top leaders in our industry, to learn the hidden secrets that only the most successful network marketers know.
Why would we do this if we are already making some serious money online?
Because we know that as our knowledge and value to the marketplace increases, so will our income.
To your success!
This is the business and the automated marketing system that I chose above all others
3 Steps to Exploding Your Traffic with Video Marketing
You know how to make a video. And you know how to edit it and get it ready for people to see. Now what?
Welcome to Day 17 of the “30 Tips in 30 Days” Holiday Blog Special, where I will provide one solid business or marketing tip each day in the month of December. If you missed any of the previous tips, simply click on the Business and Marketing Tips Category on the right sidebar.
Let’s get to it.
So you’ve started making videos. Now where do you send them?
Once you get good at videos, you want to get maximum exposure.
Remember, GOOGLE LOVES VIDEOS. Videos, along with other types of social marketing get ranked very highly on Google.
In the 90 Day Challenge of MLM Goldmine, Howie Schwartz has taught their members (of which I am a proud graduate) how to DOMINATE Google for a specific search term using videos, articles, and other social networking tools.
By the way, I totally recommend the MLM Goldmine material. Dennis Karganilla, Jimmy Davis, and Howie Schwartz are AMAZING at what they do, which is to show you how to use social marketing to dominate your niche. And if you don’t know what your niche is, they help with that, too.
Okay, sorry I got sidetracked.
Here is what I did to explode my business using video marketing:
1. Starter: When I first started making videos, I was TERRIBLE. My first videos were not for public consumption, if you know what I mean. So I simply uploaded them to YouTube, just to understand how the process works.
2. Novice: As I started to get better at shooting videos, I started using Tube Mogul to expand the places to which my videos were distributed. This is a FREE service (although I think there may be a paid option, although I haven’t personally used it) where your video is automatically uploaded to 15 different sites.
Cool, right?
But I soon found that the TOP EARNERS in this industry were shooting WAY HIGHER.
3. Welcome to the world of TRAFFIC GEYSER. This is “Tube Mogul on steroids”, if you will. For $47 per month, your video is distributed to 46 sites and includes blogs, podcasts, and other sites in addition to video sites. It’s a little more complicated to set up your account, but there are easy step-by-step videos to get you through it painlessly. And the support is amazing.
At the time of this writing, Traffic Geyser is offering a promotion whereby you can get 1 month of Traffic Geyser for $1. And if you decide you don’t like it for whatever reason, you can cancel your membership at any time without penalty.
If it sounds like I like Traffic Geyser, it’s because I do.
But then again, I love anything that will help me take MASSIVE ACTION in my business.
There you go — 3 steps to take, depending on your experience and budget, to become a video marketing ninja.
Don’t just sit there reading this…. GO MAKE A VIDEO!
Until next time,
17 December 2008; Cresskill, NJI Finally Made My First Video, Now What?
So you finally jumped in with both feet and made your first video! Congratulations!
But now what?
Welcome to Day 16 of the “30 Tips in 30 Days” Holiday Blog special where I am providing one business and marketing tip for each day in the month of December (except Christmas — we all have to rest at least one day!). If you missed any of the previous posts, simply go to the Business and Marketing Tips Category in the right sidebar —->
In my last post, I showed you one of my first videos. Boy was I uptight!
Kind of had that “deer in the headlights” kind of look.
But as with anything else, the more videos you do, the more comfortable you become.
So if you’ve finally made that first video, no matter what the quality, congratulations!
Now go make 100 more…. seriously.
Because video marketing is an EXTREMELY POWERFUL way to get your message out… one of the most powerful on the Internet. We’ll talk about ways to get your videos distributed in the near future, but for now I want to focus on how to edit and upload your video to YouTube.
You can use several different Video Editing Software, and all have their pluses and minuses.
For me, I use Windows Movie Maker. Why?
For one thing, it’s available for free on all Windows-based PCs.
For another, it’s very easy to use, even for those of us who are technically challenged! 
Here is a great video that will help you upload and edit your video using Windows Movie Maker….
Pretty simple, huh? Yes, once you get the hang of it. But all you can do is take the bull by the horns and give it a try. I promise it won’t be too painful.
If you have a Mac computer, most people use IMovie08.
Here is a video by my great friend and Mac wizard, Curt Frieden, AKA “The Mac Marketer”.
Thanks to Curt for putting out this terrific content.
Happy Videotaping everyone….
To your ultimate success!
Bob
The Easiest Way to Start Doing Videos
A few days ago we talked about the right way and the wrong way to use Social Networking.
Let’s start getting into some of the specific social marketing tips.
Welcome to Day 14 of the “30 Tips in 30 Days” holiday blogging special. If you’ve missed any of the previous posts in this series, go to the Business and Marketing Tips category on the right sidebar.
First, let’s talk about VIDEO MARKETING.
There’s alot to cover, but let’s start at the beginning:
What is the easiest way to make a video?
There are a lot of possiblities when talking about video cameras/camcorders. Everyone seems to have their favorite, so I will give you mine.
It’s also what I believe to be the SIMPLEST way to get a video uploaded on to You Tube by far.
The camera is called the Flip Ultra Camcorder, and you can find it at Amazon.com.
The Flip Camera costs about $125, although you can get some used ones for approximately $100. I would stick with the new camcorder.
It is extremely light… pocket size… and only weighs 12 oz.
It’s got a built in USB connector that plugs right into the USB port on my computer, and can directly download the video to my computer for further editing (recommended) or directly to YouTube.
Well, I’ll let the people from Amazon tell you the rest. This is their product description.
Pure Digital Flip Video Ultra Series is the next-generation line of highly compact digital camcorders to make it easier than ever for on-the-go consumers to shoot and share high-quality video. Slim-sized to fit neatly into any pocket, the Flip Video Ultra Series provides unmatched portability and simplicity for capturing, editing and sharing video – anytime, anywhere.The Flip Video Ultra Series is the newest member in Pure Digital’s popular Flip Video family of digital camcorders, the world’s first camcorders with on-board software to enable editing, organizing, and seamless video uploading to AOL, YouTube and other video sharing sites. Flip Video Ultra showcases Pure Digital’s next-generation video processing technology, which delivers stunning video and sound quality, even when played on large-screen TVs. The Ultra Series continues Pure Digital’s pioneering of a new category of camcorder that puts the power to instantly capture, edit and share video in the pocket of everyday consumers.The Flip Video Ultra Series incorporates a wide range of advanced new features, including a 1.5 inch transflective, no-glare display screen for clear viewing in even the brightest sunlight, next-generation video processing, and increased on-board memory.
I offer my highest recommendation to this product (I get NO affiliate commission for this recommendation).
Happy videotaping!
Bob
Take a look at our video channel!
December 14, 2008; Cresskill, NJLIVE COMMENTS
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