How Do You Make Yourself Look Red In A World Full of Greens
I know, it seems like a weird title, but bear with me here… I promise it will make sense!
Here’s the deal in Network and Internet Marketing:
There’s a lot of us out there!
I mean, everyone and his mother is looking to start a home business, and 95% of people
who start a business do so in either network (internet) marketing or direct sales.
Everyone has a product to sell, everyone has a website to show, everyone has the “killer deal” that will “take you to the next level!” (boy, if I had a dime for every time I’ve read that!
So, the big question, the ONLY QUESTION that matters is….
How on earth will you stand out from the crowd and get noticed?
Believe me, guys this is the 10 million dollar question, and the answer is the Holy Grail of making money online.
And lucky for you, I have the answer… and it’s not that hard. In fact, it’s not just true in Marketing and Business but in everything in life.
Read the full article here: The Most Important Piece Of Advice You’ll EVER Get
Make it a fantastic week everyone!
Where Do You Rank as a Network Marketing Leader?
Over the past years, I’ve had the opportunity to observe leadership, particularly as it pertains to the Network Marketing industry. And the more I observed these people, those who are a cut above the rest, those 3 Percenters that I so often talk about on this blog, several characteristics or “methods of doing business” have stood out.
What do guys like Mike Dillard, Jay Kubassek, Aaron Parkinson, and Mark Weiser all have in common? Besides being pretty damn wealthy, I mean! 
Today I would like to share some of the leadership traits that I find particularly important.
As you’re reading through this list, compare yourself and where you are in your life and your business.
How do you measure up?
I would venture to say that the more traits you share with the top leaders in the industry, the closer you are to becoming the LEADER that others will follow.
After all, it’s not about who is selling the best products or which company has the most lucarative compensation plan… it’s ALL ABOUT LEADERSHIP.
People join leaders in Network Marketing, not companies.
Without further adieu,
These are the Top 10 Leadership Traits Commonly Found in Those That Dominate Network Marketing:
- Leaders hold themselves ACCOUNTABLE. They set daily, weekly, and monthly goals and hold themselves accountable to these goals. They do not require others to keep them on task. Leaders are SELF-MOTIVATED
- Leaders are SELF-DISCIPLINED. Almost all leaders I have ever met have a “daily method of operation” and are disciplined about completing each task.
- Leaders are VISIONARY. Leaders have a clear vision of why their business enterprise is important to them. Possibly even more importantly, leaders see possibilities that others may not. They are extremely open to exploring new ideas.
- Leaders are RISK TAKERS. They are not afraid to risk a lot to potentially gain even more. They are courageous in their dreams.
- Leaders do NOT RECOGNIZE FAILURE. Rather, they see each “failure” as important information for their next attempt, which they’re sure will be successful.
- Leaders OVERCOME OBSTACLES. They do not let setbacks stop them, but move around them and find alternative ways to achieve their goals.
- Leaders are CONFIDENT and SELF-ASSURED. They do not seek nor do they need the approval of others. Leaders are confident of their skills and their ability to help others attain a high level of success.
- Leaders DO NOT WORK HARD, they WORK SMART. Leaders understand the 80/20 rule — that 80% of their results will come from 20% of their efforts (income producing activities), and they adjust their work emphasis accordingly. Leaders are not afraid to OUTSOURCE or DELEGATE less important activities.
- Leaders continually STRIVE TO LEARN new things. They are always striving to improve their lives in any way possible through knowledge. Leaders never stop learning.
- Leaders are HUMBLE. True leaders never forget what is was like when they were not initially successful. Leaders are GRACIOUS for their success and THANKFUL for the opportunity to truly help others.
How do you stack up? Give yourself 1 point for each other the above traits that you feel you display.
Most people probably rank about a 2-3 on this scale if they’re very honest with themselves. I think if you rank 5 or above, you are well on your way to becoming the leader others will follow.
Rank an 8-9?
Give me a call so we can work together.
To your success!
The Quickest Path to Becoming a Network Marketing Leader
One of the most common questions I get from new members of my home business team goes something like this:
“There’s so much to learn! What skills should I concentrate on first? “
Before I answer this, let’s get one thing very clear…. and this is critical to get:
Your success in network marketing will be directly related to your VALUE TO THE MARKETPLACE.
What does this mean? It means that the amount of money you make will be a result of how many new members join your business. And how many people join your business will be directly related to the likelihood that people see you as THE LEADER who will help them obtain their particular needs and wants.
That is, a PERSON OF VALUE.
Having said this, I’ve found that there are 3 critical skills that, if learned, will make you the leader that people will jump over walls to join your team.
In no particular order, here they are (along with recommendations of what I consider to be the best resources available to gain these skills):
Skill #1: Pay-Per-Click advertising (PPC). PPC is the single most important marketing skill to master in today’s world of the Internet. PPC has changed the way of traditional marketing. Instead of cold calling, making lists of friends and family, and the good ‘ol 3-foot-rule, we now have mechanism to identify people who are searching for exactly what we have to offer. And there are no geographical limitations. But this is not a skill easily mastered, and to enter this market unprepared can cost you big time! Google is the biggest player in this market.
Recommendation: I strongly recommend Mike Dillard’s PPC Domination course, particularly those who are in the MLM or Direct Sales market. Easy to understand videos and exhaustive resources make the PPC Domination course on the best investments for your online business. It is the most cost effective and complete way to learn PPC from the bottom up.
Skill #2: Copywriting. Copywriting, or the ability to write compelling ad copy that will elicit the response you are looking for (i.e. sales) is the second skill that will, when mastered, will add tremendous value to the marketplace and compel people to follow you. This again is not an easy skill to master, and requires a bit of practice to get it right, but there are several online and off line resources to help.
Recommendations: There are a couple of blogs that are tremendous resources for people looking to learn ad copy. The first blog is written by John Carlton, an expert copywriter who started off line and had made the jump to online marketing about as successfully as anyone. John Carlton’s Big Damn Blog is full of tips, examples, and free content that will set you on the path to becoming an expert copywriter. The second blog, Copyblogger.com, is another excellent resource.
If you prefer books, I can strongly recommend Hypnotic Writing, by Joe Vitale. I just finished this book, and it is about as excellent a copywriting resource as you will find. Easy to read, plenty of examples, and includes both online (emails, ads) and offline (sales letters) examples on how to best persuade your readers to take action.
Skill #3: Positioning and Posture. In order to be the leader that people are searching for, you need to have value. We have already established this. But you also need to BE THE LEADER, to know how to position yourself as the person people NEED to join.
Positioning yourself as a leader may be THE most critical skill to learn in order to make BIG money in Network Marketing. You can have all the marketing and business skills in the world, but if you cannot promote yourself in such a way that people see you as the person who can take them to the Promised Land, then you have nothing.
Recommendation: Back when I was looking to position myself as a leader, I asked my upline what he considered the best resource on the subject. He pointed me in the direction of Blackbelt Recruiting, by Mike Dillard of Magnetic Sponsoring. This CD series teaches you step by step how to begin the process of positioning and maintain and grow it as your business expands. This is a can’t miss: Blackbelt Recruiting.
So there you have it, the 3 skills that will put you in to the Top Earner category for any company you represent in Network Marketing:
- Pay-per-click Marketing
- Copywriting
- Posture and Positioning
While it will not be possible to become expert in all 3 skills in the very beginning, this is where I steer my new members when getting started. Even having a basic knowledge of these skills will go a long way to growing your network marketing home based business.
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