New Study on Social Marketing — How Do You Stack Up Against Your Competitors?
Social Marketing is the new darling of the business world. You’ve all undoubtedly heard about it:
MySpace, Facebook, Blogging, Twitter, and Social Bookmarking.
But what does it all mean?
Who is using it and how are they using it?
Does it really help grow your business?
I just received an email from Michael Stelzner, author of Writing White Papers: How To Capture Readers and Keep Them Engaged.
Michael sent me a link to his new white paper, “Social Media Marketing Industry Report.”
Very cool stuff here, guys. A must read.
Among his findings:
- Most marketers are NEW to social marketing, having only been using it for a few months or less
- The number one advantage to using social marketing is, not surprisingly, generating exposure for your business.
- The top 4 social media tools were (in order)
- Blogs
There were many more interesting findings. It’s definitely worth your time to check it out. To read the complete study, go to:
http://www.whitepapersource.com/socialmediamarketing/report/
If you wish to follow Michael on Twitter, go to http://twitter.com/mike_stelzner
To your success!
Dr. Bob Clarke

