How An Entitlement Mentality Will Destroy Your Home Business… Before You Even Get Started
The Entitlement Mentality. I see if everywhere I go.
Entitlement is defined by Websters Dictionary the following way:
The belief that one is deserving of certain privileges.
I see it in our workforce, people believing they should get a raise even though they are lazy in their jobs.
I see it in our children, who believe they deserve material things just because everyone else has them.
I see it in our society, who believe that everyone is entitled to own a home, even if they don’t have the means to support it (now hasn’t THAT gotten us into a heap of trouble!).
And I most definitely see it in Would-Be-Entrepreneurs. The people who believe that simply by starting a home business, the profits should automatically roll in.
I could write a book on each of the above examples, but for today I’ll focus on the last group, because experiences are fresh in my mind.
I find it fascinating talking to people who call me, asking about starting their own home based business. I am part of a rather popular opportunity because of its many automated features.
In this opportunity, the automated system pretty much does everything for the business owner, except for one thing…. Marketing. Yes, SUCCESS does take work, and study, and perseverence, and getting through lean times…. just like anything else worthwhile.
But I continue to get calls like this from people who have joined our business opportunity.
Caller: I don’t get it. I paid my money to get into the business. I read over the website. But it’s two months into it and I still haven’t made any money.
Me: Tell me what you’ve done in marketing so far.
Caller: Ummm.. well… I’ve read over the marketing material on the website and I understand it pretty well.
Me: Okay, but what action have you taken?
Caller: Well… ummm…. I haven’t actaully taken action yet, but I plan to very soon.
Me: Good! Call me back about a month after you’ve taken some action, placed some ads, put your face out there… and we’ll talk again.
Caller: Silence. Ummm.. okay.
Thankfully this isn’t an every day occurence, or I’d be ripping out whats left of my hair.
But every time it happens, I just sit there looking at the telephone in amazement.
People think they are entitled to make money on the Internet simply because they bought into a business.
People get really pissed off when the money doesn’t automatically just start rolling in.
And many times, people quit without really taking any action at all. And they blame it on the business, or their sponsor, or the bad economy, or a hundred other circumstances going on in their lives.
They point the blame everywhere but where it belongs….
IN THE MIRROR.
The reality is simple.
Business is Business.
Business is Work.
Business is Sacrifice.
But done correctly, business can be wonderfully profitable and provide you freedoms that you cannot possibly imagine in a J-O-B.
But you are not ENTITLED to it.
You have to WORK for it. Just like the rest of it.
And when you work for it, and you succeed, and you have that first 5 figure month, there’s no better feeling.
To your success and your work ethic!
Dr. Bob Clarke
Dr. Clarke’s Income Opportunity
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