This is the question I’ve asked myself over and over since I started learning Internet Marketing a little over 2 years ago.

You see, I’m a great student… in fact, I have a Ph.D. in Reproductive Physiology… that’s how much I love to learn.  And I’ve used that knowledge to help countess others achieve their dream of having a child.

But as I changed gears and started learning how to market on the Internet, one thing kept bugging me…

How Can I Truly Help Others With This Knowledge?

Sure, I can recruit people to join my team and teach them what I know, and they will likely make money if they put in the effort.  But that wasn’t enough for me.

I wanted to be able to apply what I learned in a practical way to help other small business owners  get on the Internet and empower them to grow their business exponentially.

I knew I could do this.. I just didn’t have the resources…

Until Now

Mike Koenigs, Creator of Traffic Geyser has just gone live with his new product called MAIN STREET MARKETING MACHINE.

It’s a tool.

It’s a product.

It’s an educational platform.

It’s a complete yet simple way to help small business owners in my area use the INTERNET to leverage themselves and grow their businesses like never before.  And the best thing?

They are looking at ME as the EXPERT who can help them.  That is a VERY SATISFYING feeling (and also extremely  profitable!)

Don’t take my word for it… check it out for yourself and see if you agree.

Main Street Marketing Machine

Then come back here, leave a comment and let me know if you agree.

To your Internet Success!

Dr. Bob Clarke

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When I started my first MLM business several years ago, I remember the feeling of intimidation.  I had never owned ANY business before and, honestly had no idea what I was doing.  I just did what my sponsor told me and said a little prayer.  It didn’t work.

But my failure in my first business venture led me to some eye-opening realities.  And after many years in the industry, I can finally look people in the eye and say without hesitation,

Success in MLM is not that hard.  It’s simply a matter of following 3 Simple Steps.

Blueprint to MLM Success

Here are the 3 steps to MLM Success:

1. Make yourself VALUABLE to your prospects (Education and Training)
2. Get the word out about the VALUE you have to offer (Marketing and Advertising)
3. Teach your team members to be VALUABLE to THEIR prospects (Leadership, Residual Income)

These 3 steps are what I’ve found to be a Blueprint to MLM Success.

How Do You Make Yourself Valuable?

As I’ve said on this blog, in my trainings, and to anyone who will listen,

How Much Money You Make In MLM (or Any Business) is Directly Related To Your VALUE to the Marketplace

So what is value?

Think about it.  What would you, as a prospect find valuable in an MLM mentor?

If you’re like me, you are probably looking for someone who can help you reach your goals.  And that IS  value!    So how do you become more valuable?

By becoming skillful.  By learning skills that can help others make more money in MLM.

For example, you could….

• Take a course on Prospecting and learn how to better find your target audience
• Get cutting edge Online Marketing Training and learn how to generate free leads and sales
• Read books on Copywriting and perfect your own writing style that influences others to buy from you.
• Learn about Leadership from leaders in the field, so that you can help lead your team to success.

Now THAT is value.  Imagine the knowledge and wisdom you could acquire by doing the 4 things listed above.  And imagine how ATTRACTIVE you would be to others looking to make money in MLM.

VALUE = INCOME

Remember that simple formula and you’ll always be lucrative in MLM or any business.

So Where Do Most People Get Off Track?

The reason that most people aren’t successful in MLM is they SKIP A STEP — Number 1.

They forget the step about becoming Valuable to others, and they jump right into promoting, advertising, and marketing.  And to top it off, THEY USUALLY GET IT WRONG.  People are often taught to promote their company’s products or compensation plan.  They may even be given a replicated company website on which they can throw their picture, as if this is some sort of pathway to branding.  It is not.

Simply put, most new people in MLM brand their company and not themselves.  The simplest way to BRAND YOURSELF?

Become Valuable and ADD VALUE to other people’s lives.  In the new world of Social Media and the power of “viral word of mouth”, word will quickly get out about your skills and how you can help others make money online.  And THAT IS POWER.

I’ll dive more into Steps 2 and 3 in a later post, but keep in mind the 3 Step Blueprint to MLM Success, and how each step must be followed IN SEQUENCE in order to see massive MLM success.

To YOUR success in MLM,

Dr. Bob Clarke

http://LeadersForSuccess.com

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It happens every time.

Soon after you join an MLM opportunity — ANY opportunity — you start hearing the clamor.  It’s undeniable and it’s never understated.

Your sponsor will start mentioning it.  The emails will start.  And you’ll soon be invited on to “special calls” to discuss it….

Your MLM Company’s Live Event!

They will tell you that ANYONE who’s “Made It” attends every Live Event.  How, if you’re serious about your business, you’ll get yourself there even if you have to take out a second mortgage on your house.  See you first born if you have to… just get yourself to the Event.

I exaggerate, but not that much.

But is it REALLY necessary?  Must you attend your MLM Company’s Live Event to succeed?

The answer, of course, is NO.  But let’s explore it a little further….

3 Things You NEED To Know Before Attending

1.  Most MLM Live Events are “Rah Rah” Sessions

The sad fact is that most of these Live Events are nothing more than cheerleading to the extreme.  The “leaders” are brought on stage, the award winners display their trophies for all to see, and the inspiring stories are told for all to hear.  The reality is that there is very little EDUCATIONAL benefit to most of  these live events.  That’s why I carefully researched my company’s live event before attending, and was thrilled to find out there was actually some solid marketing training involved.

2.  You Will Be Strongly Urged to Buy Something

There are always special deals, gimmicks, and time-sensitive offers at these Live Events.  ALWAYS.  In fact, that’s one of the main reasons for holding your MLM Company’s Live Event — to make money for the company and the leaders.  You will likely be given “attendee only” special deals to upgrade your membership or position yourself higher in the compensation plan.  That’s just the way it is.  Expect it and you won’t be shocked or feel pressured to make a decision.

3.. Your Upline will REALLY Want You To Attend, But Not For the Reasons They’ll Tell You

Sure, your sponsor wants to see you succeed, and sometimes its genuine. But many times, your sponsor wants you to attend Live Events because when you upgrade your membership, they get some sort of residual income.  And that’s okay.. that’s what its all about.  But let’s just be upfront about it.   Meet them, share a meal, get to know one another, but understand that the main reason they pushed you to be there was for their own personal gain.

Having said all this, here is my Recommendation:

ATTEND YOUR MLM COMPANY LIVE EVENT

How can I say this, after all the things I’ve told you above.  Because there is more to it than that.  More than meets the eye, so to speak.

Networking

The very best reason for attending a Live Event is to meet people — NETWORK.  That’s right, it’s “network” marketing, right?  So it stands to reason that you should be doing some networking in your business.  Most people believe this involves networking with people who may be interested in joining you , and that’s partly true.  But the other side of Networking is to meet and befriend people in your business who can help you succeed.

Because make no mistake about it…. NO ONE SUCCEEDS ON THEIR OWN.

So use the coffee breaks and time between sessions to your greatest advantage.  Get out and meet people.  Don’t be a wall flower.  The coffee breaks are the MOST important times of the meeting for most people.  That’s when they make the connections that will help move them forward in the months ahead.

Positioning

Remember I mentioned above how your company will undoubtedly hit you with “special” upgrade deals at the Live Event?  Although I presented it in a somewhat negative light, it doesn’t have to be — not if you are truly interested in positioning yourself higher in the company.  Some of the best upgrade deals I’ve taken advantage of has been at my company’s live events.  They are usually the best deals you will get, and if your MLM has an ounce of integrity, they will offer the Live Event Attendees the best deals around.

Nothing is more frustrating than taking advantage of a “special deal for attendees only”, and then seeing the same deal offered to people who didn’t attend the event.  If this happens, voice your displeasure to your company leadership immediately.  It shouldn’t be that way.

So for these 2 reasons — Networking and Positioning — I have yet to miss my Company’s live events.

Neither should you.

What’s been your experience?

Until next time,

Dr. Bob

http://LeadersForSuccess.com

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I was masterminding with my great friend and mentor, Aaron Parkinson last night and he described simple, easy to follow steps for achieving any goal in life, and it just blew me away.  I was so impressed by its simplicity — yet completeness — that I just couldn’t wait to pass it on to my loyal readers.

Pretty much everyone I know sets goals in one form or another.  Yet very few actually meet their goals.  And the big reason?

Most people are great at setting goals, but have no plan for accomplishing them.

So today I give you….

The 5 Simple Steps To Achieving ANY Goal In Life

Step 1:  SET THE GOAL

Sounds simple, but remarkably many people are unclear about what they want.  Think about it — what do you really, Really, REALLY want?  What is that one thing that you burn for.. the one that you think about before you go to sleep and the one that is on your mind when you wake up.  And when you’ve got it, WRITE IT DOWN somewhere where you’ll see it every single day, several times a day.

Having a strong, passionate goal is the very first step to achieving anything.  And don’t skimp on the PASSION — it’s the most important part.

Step 2:  GIVE YOUR GOAL A DATE

You must put a timeline on a goal.  Otherwise, it simply becomes something that you’ll do “when you get time”.  Make it realistic, but make it concrete.

Remember the saying,

A Goal without a Date is Simply a Wish….

Step 3:  MAKE A DETAILED PLAN

So you’ve made your goal, you’ve put a time limit on it… now what?  How are you going to accomplish this goal?  To me, this is one of the most important parts of accomplishing goals — having a clear, DETAILED plan on reaching your desire.

Here’s an example from one of my specific goals:  Making $10,000 in one month in my Marketing Business….

Goal:  10,000 in a 30 day period

Time Limit:  3 months

Plan -- in order to figure out how I will generate that kind of money, I needed to WORK BACKWARDS to figure out how many sales, applications, and leads I would need.  I also needed to be realistic, so I took into consideration my conversion factors from leads to applications to sales, and did my calculations

In my business, I have 3 top tier financial products plus the money I get from marketing our accompanying Internet Marketing Education and Training curriculum.

Here is a breakdown of how I needed to accomplish my goal… check out how detailed it is, down to the dollar and down to the number of sales.

• One Sale of my Top Tier 2 Product  - commission $4500
• Four Sales of my Top Tier 1 Product – commission 4 @ $900 each = $3600
• Ten Sales of my Internet Marketing Education Product – 10 @ $150 commission = $1500
• Twenty Seven Applications to Join Our Business – 27 @ $25 commission = $675
• TOTAL….   $10,275

Now, how many leads will I need to accomplish this?  I know from my previous marketing and from our company averages that our leads/application ratio is about 5%.  That means for every 100 leads, I should receive 5 applications.  If I need 27 applications to achieve my goal, then I will need approximately 550 leads each month.

Now, that is a finite number to shoot for – 550 leads in one month.

See how this works?  If you work backwards from your goal (monetary or otherwise) and break it down to its ultimate building blocks you can “get down to brass tacks” and truly understand EXACTLY what you’ll need to do to accomplish your goal.

Step 4:  REVIEW, EVALUATE AND ADJUST

You need to periodically review your progress and make changes if something isn’t moving you towards your goal.  In my case, if I found that my video marketing campaign was only generating a few leads per week, I would need to reevaluate this marketing method.  My choices are to either make better videos and more of them, or move on to some other method of marketing.  Evaluation and adjustment are crucial to achieving any goal.

Step 5:  CELEBRATE  EVERY VICTORY

Celebrate every success along the way.  If you generate your first lead, CELEBRATE… because you know that once you’ve learned how to generate one lead, you can generate 10, and then 100 and then as many as you wish.  But celebrate every victory to keep the ball rolling in the right direction.

The 5 steps to achieving any goal — naming the specific goal, dating it, making a plan to accomplish the goal, evaluating your progress, and celebrating every success — is a simple formula that anyone can do.

To your success!

Dr. Bob Clarke

http://LeadersForSuccess.com

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FINALLY, FINALLY, FINALLY…..

Network Marketers are finally starting to “get it.”

It seems they are finally starting to understand that NO ONE CARES about their business, or their success for that matter. What they’re concerned about is THEIR SUCCESS and how you can help them… or not.

And how do you help someone get to where they want to go?  With your knowledge, your skills, and your experiences.

In other words, these things are your VALUE…. and how successful you are as a Network Marketer (or anything in life) will depend on how VALUABLE you are to others.

Watch the video below:

To your success!

Dr. Bob Clarke

http://LeadersForSuccess.com

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It’s always a tough decision… and sometimes it can keep you awake nights.

Should I pull the trigger?

Should I join this business opportunity?

There’s never a guarantee that  decision you make will be the right one, but there is a way to throw the odds in your favor.

The answer lies in asking the right questions.

I own a marketing business.  Day in and day out I get asked the same questions:

• How much money will I make?
• How fast can I make money?
• How much money do YOU make?

There’s nothing wrong with these questions, except they don’t accomplish anything.

The answer to the first 2 questions depends on YOU.

The answer to the last question has nothing to do with YOU.

You need to be asking the right questions to assess a business opportunity.

The ones that get right to the heart of whether or not a business is the right one for you.

Questions about the products.  Questions about the compensation plan.  Questions about the leadership of the company.

In fact, there are a series of 10 questions that I believe to be the most important questions you can ask before joining any network marketing or MLM home business.  The answers will go a long way towards qualifying (and disqualifying) a business as one that you would want to partner with.

I’ve just completed a Special Report that I want to pass along to you, my loyal readers.  It was written for my primary business opportunity, but I thought it would be just as valuable to you as a Business Assessment Guide – useful for qualifying any business.  It was written in a general tense so that you can find value in this Report.

Here is the Link to The Report:

10 Crucial Questions You MUST Ask Before Joining Carbon Copy PRO or ANY Network Marketing Business

There’s no opt in needed… just click and ENJOY.

And once again, thank you for your trust and your loyalty.  It means a lot to me.

Respectfully,

Dr. Bob

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We spent the morning in the airport in the Bahamas waiting for our flight back to NYC and our eyes were glued to the TV monitor covering the Haiti Earthquake Victim Recovery operation.

.

Unless you’ve been living under a rock, you’ve seen it too.

The devastation is beyond belief.  And that’s where YOU come in….

.

.

We believe we’re all in this together.  Today the people of Haiti suffer immense personal loss…

tomorrow it easily could be one of us.

We need to come together as a people and support those that need it most.

If you can donate anything, please do so….

BUT BE CAREFUL.

Tragically, donation schemes during times of tragedy abound.

I don’t know why…. they just do.

So below we’ve supplied you with a couple of easy ways to donate as little as $10 or as much as you can.

And do so knowing that your donation will go where it belongs…helping the people of Haiti.

Here is the donation information:

To make a $10 donation to the American Red Cross,

text 90999 with the word “HAITI“.  You will receive a

text response asking you to confirm the $10 donation.

100 percent of your donation will go directly to the

Red Cross efforts to help the victims of the Haiti earthquake.

The $10 will be added to your cell phone bill.

Grab your cell phone right now and help…every minute counts.

Pass this email on to all of your friends and loved ones.

If you want to make a larger donation go here:

http://www.redcross.org/

or Call 1-800-RED-CROSS

Have a great weekend, but take some time to say a little prayer tonight for the people of Haiti.

.

Respectfully,

.

Bob and Rosemary

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Well, its finally finished.

I’ve been working long and hard completing this FREE REPORT for you guys, so here it is.

I call it…

>>>“New Age MLM Training — 5 Powerful Strategies For Using Simple Technology To Explode Your MLM Business in 2010″<<<

and it is thorough, I’ll tell you that.

So who will benefit from this report?

• Anyone who is still using Old School MLM or Network Marketing Tactics, this report is for you….
• And anyone who is struggling with Online Marketing, this report is for you, too.

Grab it now, before I start charging for it!  :-)

I’m giving you guys first crack for being loyal readers and followers… so grab it now.

To your success!

Dr. Bob Clarke

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Hi Friends… Happy New Year to all!

To start off the new year, I’m going to go a little off topic.  Typically I search out and report what I know to be the absolute truths in the Network Marketing industry… even if the powers that be don’t like it (and they usually don’t).

But today, I’m going to give you another TRUTH that should be very important to you.  I know it is to me.

It’s the TRUTH about WHAT IS REALLY HAPPENING TO YOUR MONEY and what is True Economic Forecast in 2010.

You see, for a couple of years now I have been following (and become friends with) a former-Wall Street executive named Kip Herriage.  Kip is the CEO of a top tier financial direct sales company as well as the author of one of the most respected Financial Advisory newsletters in the World.

And just before Christmas, he was a guest on the G. Gordon Liddy talk show on Public Radio.  Wayne Allen Root was the guest host, and he and Kip spoke for about 10 minutes on the Conspiracy Against Your Money in 2010,, and where the economy is likely to end up by the end of the year.

HINT:  It’s NOT what you will hear the talking heads on CNBC or FOX News Channel forecast, that’s for sure.

Kip just sent me an email with the link to this audio, and as my loyal readers I wanted to share it with you.

>>> Listen to the TRUE Economic Forecast in 2010 with Kip Herriage Now! <<< Click here

Here are just a few things you’ll learn in this short 10 minute audio tape:

• In the next 2 years, you will see the GREATEST TRANSFER OF WEALTH this country has EVER seen.
• You have the chance to create more wealth than in any time in history, if you know what you’re doing.
• How the US Dollar will soon be worth nothing more than the paper it’s printed on, and why this so.
• How YOU can profit during this economic depression if you are using the right strategies.

Guys, whether you believe this or not… whether you think this is too radical or totally ridiculous — I strongly urge you to

>>> LISTEN TO THIS AUDIO TAPE. <<<

It will be the most interesting 10 minutes you’ll spend this week, guaranteed.

To your success!

Dr. Bob Clarke

PS  Kip’s company is soon putting out a new DVD called The Conspiracy Against Your Wealth, which will give you even more INSIDER INFORMATION about what is REALLY going on in our economy and in Washington.  Stay tuned…. I’ll let you know right here when it’s available.

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No matter what network marketing or MLM company you may have joined or be thinking of joining, one thing always holds true…

There are always a handful of people who make the MOST MONEY.

You know who they are….

• They are the ones who always have a crowd of people around them at the company meetings.
• They are the ones on stage getting all the awards and accolades.
• They are the ones who are succeeding while 97% of the other reps in your business are struggling.

They are…. Your Company’s TOP EARNERS!

So how do YOU get to be a top earner?

Well, there’s a lot of talk about this right now, and I’ve done some serious studying of the top earners that I know.

I mean, I’ve just flat out ASKED THEM what their tricks are…

– Some kind of secret marketing strategy?

– Some secret script they have to persuade people to join them?

– Some top secret brew that they drink?

And you know what?  It really only comes down to one thing…

and if  all network marketers understood this, they’d all be a whole lot happier.

I just published an article on how to succeed in network marketing, which addresses this  very question… so if you would like

to read more, please take a look.

Happy New Year, everyone…. look for great things coming from this blog in 2010….

and ALL of it THE TRUTH.

To your success!

Dr. Bob Clarke

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