How Do I Use What I’ve Learned To Truly Help Others?
This is the question I’ve asked myself over and over since I started learning Internet Marketing a little over 2 years ago.
You see, I’m a great student… in fact, I have a Ph.D. in Reproductive Physiology… that’s how much I love to learn. And I’ve used that knowledge to help countess others achieve their dream of having a child.
But as I changed gears and started learning how to market on the Internet, one thing kept bugging me…
How Can I Truly Help Others With This Knowledge?
Sure, I can recruit people to join my team and teach them what I know, and they will likely make money if they put in the effort. But that wasn’t enough for me.
I wanted to be able to apply what I learned in a practical way to help other small business owners get on the Internet and empower them to grow their business exponentially.
I knew I could do this.. I just didn’t have the resources…
Until Now
Mike Koenigs, Creator of Traffic Geyser has just gone live with his new product called MAIN STREET MARKETING MACHINE.
It’s a tool.
It’s a product.
It’s an educational platform.
It’s a complete yet simple way to help small business owners in my area use the INTERNET to leverage themselves and grow their businesses like never before. And the best thing?
They are looking at ME as the EXPERT who can help them. That is a VERY SATISFYING feeling (and also extremely profitable!) 
Don’t take my word for it… check it out for yourself and see if you agree.
Main Street Marketing Machine
Then come back here, leave a comment and let me know if you agree.
To your Internet Success!
Dr. Bob Clarke
Don’t Can the Spam — Learn From It
Spam
Most of us hate getting it. Most of us disregard it as a minor (and sometimes major) annoyance. But I am here to change your thinking about these little educational jewels.
Most of you who’ve read this blog before know that I consider COPYWRITING to be one of the “critical” skills for a network marketer, or any marketer for that matter. Knowing how to get your target’s attention, keep it, and lead them ever closer to your desired action is both an ART and a SCIENCE.
There are several ways to get better at writing ad copy. You can pay big money to learn from one of the many copywriting experts on the Internet. You can buy ebook after ebook. You can take any number of online training courses.
And you can study your spam.
It’s not as crazy as it sounds.
I have posted before about the usefulness of List Builders as a way to get low cost leads and make some money in the process. My two favorite List Builders that I use are Viral URL and List Joe.
With both of these services, as part of my membership I agree and am obliged to receive emails from other members. And I get lots!
TIP: If you decide to use List Building services such as these, open up a new Gmail account when you sign up, so that all of the Member emails go only to this email address. In this way, your primary email address won’t be inundated with these list builder member emails.
So what do most people do? They CAN the SPAM.
Most of these emails end up in my spam filter, and can easily be deleted with a click of a button. And that’s what most people do…. Gone and forgotten.
But not me.
Maybe I’m crazy, but I study the darn things.
- I look for HEADLINES that GRAB ME.
- I look for ad copy that attracts me.
- What kind of ads or headlines annoy you? Chances are they annoy others, too.
- I look for any little trick that others are using that may get someone to take a look at my email rather than simply delete it.
Here’s an example.
Which of these Headlines do you notice more:
Check out this unique opportunity.
===> Check out this unique opportunity.
Check out this unique opportunity.
Well, the third headline is somewhat more interesting than the first, given the italics.
But the middle headline, with the arrow. THAT one drew my attention immediately, especially when you are looking at a list of headlines a page long, all with the same font, font size and color. That little trick, the ===> has gotten me more conversions that any other change I have made in my ad copy thus far.
So don’t can the spam. Next time you get spam, take a glance at it. See what headlines attract you and why, and you’ve just learned a lesson in copywriting.
Best of all, it costs nothing to do.
To your success!
We Are In The News!
As you may know, my wife Rosemary and I recently attended the 7th Wealth Masters International m2 Wealth Conference in Marco Island, FL.
In the following press release, we were quoted about our reaction to the conference and it’s value to its members….
Wealth Masters International Holds 7th Annual m2 Wealth Conference
Leading world-class experts in finance, economics, and wealth creation strategies explain the root causes of today’s economic recession.
Marco Island, FL—Wealth Masters International (WMI) is wrapping up its 7th Annual m2 Wealth Conference here as attendees scramble to take in as much information as possible to prepare for what could well become a wide-ranging global financial firestorm. The four-day event, which ran from November 21-24, 2008, featured leading world class experts in finance, economics, and wealth creation strategies who provided attendees with detailed explanations of the root causes of today’s economic recession.
More importantly, investment and wealth creation strategies were discussed to not just survive the coming hard times, but to succeed and thrive financially as well. Experts predict that during the next 3 years investors will be hit hard, and opportunities will abound for those who know how to spot and capitalize on them.
Unique investment opportunities not normally known to the public were introduced and made available to attendees of the m2 Conference through independent business alliances. Finally, the co-creators of WMI, Kip Herriage and Karl Bessey announced an improved, interactive m1 financial education product and the new m3 Private Wealth Group that will greatly expand on wealth and investment strategies and opportunities available to its members.
Two attendees, Dr. Bob Clarke and Rosemary Berrios-Clarke, are health care professionals at a major New York Medical Center and leading marketers in Wealth Masters International. As affiliates of CarbonCopyPRO, the marketing arm of WMI, the two have become leading experts at marketing and promoting these world class group of products.
According to Berrios-Clarke, “The information presented at the m2 Wealth Conference is what everyone in America and abroad needs to hear in order to get through the next 3 years of recessionary economic times and come out the other side financially intact. This is information I will definitely want to share with my family and friends,” she said.Dr. Clarke believes that the general public is not adequately prepared for the coming struggles and financial challenges, largely because they don’t fully understand what’s happening. “I finally understand the root causes of the economic recession we are experiencing at the present time, and it is very comforting to be armed with the knowledge and unique investment opportunities that will allow us to substantially grow our money over the next few years,” he said.
“The financial education and wealth creation strategies that were detailed over the last 3 days of the WMI m2 Wealth Conference will allow all who attended to not only survive the recession we are only now beginning to experience but to continue to build wealth during this difficult financial period,” Dr. Clarke concluded.
After listening to the diverse group of financial and wealth creation experts presenting at the m2 Conference, Dr. Clarke stressed that the coming economic calamity isn’t a matter of if it will happen, but when. He suggests that knowledge is the key to financial survival during the next few years, and it’s up to each one of us to obtain—and to implement—that knowledge.
If you want more information about the Wealth Masters products, visit our Wealth Masters website.
To your prosperity,
Bob
November 25, 2008; Cresskill, NJUpdate from the Wealth Masters International M2 Wealth Conference
Marriot Resort, Marco Island
Coming from you live from Marco Island, FL….. this is an update from the 7th Annual Wealth Masters International Wealth Conference.
First of all, the Marriot resort is INCREDIBLE — 5 stars all the way. The beaches are amazing and impeccable, temps in the high 70s, beautiful weather and luxury accomodations.
Rosemary came down a day early and just decompressed for the day…. pool, spa, workout room. We just totally relaxed for the first time in a long time.
As for the Conference….
Never… I repeat NEVER have I attended a conference more well timed than this one. With our economy tanking, federal bailouts, and my stock portfolio shrinking by the day, this information has never come at a better time.
Check out the lineup of speakers from today….
Wayne Allyn Root, Best Selling Author of Relentless kicked off the conference with a remarkably motivating story of how he defied the odds of becoming a national news anchor with no professional degree and eventually became the 2008 Libertarian Vice-Presidential nominee.
G. Edward Griffin, Author of The Creature from Jekyll Island. Griffin provided great insight in to the creation of the Federal Reserve, its effect on the banking system and how they equally control our economy.Mr. Chuck Butler, President of EverBank World Markets discussed currency trends of the United States Dollar and why we’ve seen a major deleveraging of assets since July 2008.Finally, Mike Maloney, President of GoldSilver.com and the precious metals advisor to Robert Kiyosaki, discussed the recent downturns in the economy, why they were occuring, and the contrasts between the value of gold and the American dollar.
Heading off to the Wealth Masters International M2 Wealth Conference
Rosemary and I are off a day early to beautiful Marco Island, FL to attend the Wealth Masters International M2 Wealth Conference. This is an event I have been waiting for. There will be financial experts who will FINALLY be able to explain to me just WHY it is that our economy is tanking.
Marco Island, FL
But even more important, we will receive a blueprint for getting out of this “recession” in the best possible financial footing.
Here is a description (provided by WMI) of who will be speaking at the M2 this weekend:
What The Next 3 Years Will Look Like For You And Everyone You Know…
A massive number of millionaires will be made during this very painful period, while sadly; millions will be made homeless as well. You don’t have to come to this m2. I’m not going to twist your arm. It’s your future, not mine, but I will say this… If you do come, it will be the most valuable 4 days of your life, and here’s why…
- You’ll meet Mr. G Edward Griffin. THE economic researcher that predicted this exact scenario well over a decade ago, and he’ll provide you with a specific game plan for the prepared.
- Robert Kiyosaki’s personal advisor on gold and silver, Mr. Mike Maloney, will be in attendance, and will teach you how to protect your money, and take advantage of the biggest “wealth transfer” in the history of mankind.
- Mr. Chuck Butler is one of the world’s most renowned economists, who has called the economy and stock markets moves each and every step of the way like a prophet. You’ll learn his step-by-step game plan that will help you make timely, wise, personal decisions that will help you protect your wealth and prosper immensely.
- These “three kings” will be joined by more than 15 world class experts in the areas of legacy building wealth creation opportunities, finance, real estate, credit, asset protection, wealth acceleration, personal success and empowerment, great health (naturally), and much, much, more.
- This is it. This is a time that will go down in history, and this is why WMI was created.
- This is why you’re a part of this group. Now is a time to be decisive. You can’t afford to sit on the sidelines and there are no “do-over’s”. You will most likely be wiped out unless you take control of your financial destiny, but as always, the choice is yours.
I’ll be checking after the event to let you know what I learned.
To your financial health!
Dr. Bob Clarke
http://wealthmastersprofessional.com
November 19, 2008, Cresskill, NJMLM vs. Direct Sales: How Would You Rather Get Paid?
If you are in MLM and haven’t seen Mike Dillard’s famous (or in some MLM circles, infamous) Coffee House Letter yet, you should definitely take a look. You may not agree with it all, but Mike definitely makes some valid points.
The Coffee House Letter has drawn some controversy from MLM loyalists. I read one blog post yesterday from someone who was incensed over Mike’s letter. His main argument was that MLM is stronger than ever, and the key to building a strong downline is in building relationships with your team.
I don’t think anyone can or would argue this point about building strong relationships, and it wasn’t the focus of Mike Dillard’s letter. Rather, it was the concept of residual income versus getting paid first (or GPT, as in Getting Paid Today).
I have been in both business models, so I think I can speak on this with some level of expertise.
During my MLM experience, it took us months to build a downline where we were receiving a decent residual income each month. And truth be told, over half of that income came from one consultant.
One month, this consultant just disappeared, apparently moving to another opportunity. This was exactly the scenario that Mike Dillard painted in his Coffee House Letter, and it was devastating to our team.
We are currently involved in a Direct Sales opportunity where the commission structure is much like that of the mortgage and real estate industries. Our main commission flow each month is from the direct sales of our company’s products, and we get paid UP FRONT for these sales.
There is also a one-level residual income built into this commission structure, giving us both direct and residual income each month.
The best part of this commission structure is that we get paid today, not waiting for residual income to build up. And we don’t worry about someone leaving our organization for another opportunity. If someone does leave (and this doesn’t happen often), we have already received the commission on his main product purchase(s) to gain entry into the program. If we lose the residual income from this person, it will sting but not be a major hit on our monthly income.
There are merits to both the MLM and Direct Sales business structures, but having experienced both and given today’s unstable economy, I would much rather get paid upfront, today rather than wait for residual income to build.
What do you think?
To your success!
Bob Clarke
November 11, 2008; Cresskill, NJWealth Masters International M2 Wealth Conference
In my last post, I urged all my readers to strongly consider getting the financial education critical to surviving and thriving in today’s economy.
Today, I am turning over the stage to Mr. Kip Herriage, co-founder of Wealth Masters International. In my mind, Kip is one of the few people in this country who understands what is going on in today’s economic turmoil, how we got there, and what every person needs to do to protect themselves.
Why You Should Listen To Kip Herriage
On November 21-24, 2008, Wealth Masters International will be holding their semi-annual M2 Wealth Conference.
WMI’s M2 Conference allows one to take the foundation learned from the M1 Financial Education Program and APPLY IT to his/her financial circumstances (NOTE: You do NOT need to purchase the M1 Program to purchase tickets to the M2 Wealth Conference).
The results are amazing.
Here is what Kip Herriage had to say about the upcoming M2 Conference:
A massive number of millionaires will be made during this very painful period, while sadly; millions will be made homeless as well. You don’t have to come to this m2. I’m not going to twist your arm. It’s your future, not mine, but I will say this… If you do come, it will be the most valuable 4 days of your life, and here’s why…
You’ll meet Mr. G Edward Griffin. THE economic researcher that predicted this exact scenario well over a decade ago, and he’ll provide you with a specific game plan for the prepared
Robert Kiyosaki’s personal advisor on gold and silver, Mr. Mike Maloney, will be in attendance, and will teach you how to protect your money, and take advantage of the biggest “wealth transfer” in the history of mankind.
Mr. Chuck Butler is one of the world’s most renowned economists, who has called the economy and stock markets moves each and every step of the way like a prophet. You’ll learn his step-by-step game plan that will help you make timely, wise, personal decisions that will help you protect your wealth and prosper immensely.
This is it. This is a time that will go down in history, and this is why WMI was created.
This is why you’re a part of this group. Now is a time to be decisive. You can’t afford to sit on the sidelines and there are no “do-over’s”. You will most likely be wiped out unless you take control of your financial destiny, but as always, the choice is yours.
If you’re going to overcome this… If you’re ready to take responsibility for your freedom, prosperity, and your future, I expect to see you at the Marco Island m2.
To find out more information on the M2 Conference, go to the Wealth Masters International website, click on PRODUCTS, and choose the M2 Wealth Conference.
And while you’re there, check out the WMI Marketing Opportunity.
To your success!
Dr. Bob Clarke
October 30, 2008, Cresskill, NJ
Are You a Sheep Or a Wolf?
I just got off the phone with Aaron Parkinson, co-creator of Carbon Copy PRO Marketing.
Aaron was talking about the recession and the economic prospects for the next few years. He made an analogy that I feel is worth sharing.
The economy is tanking. Unless you’ve been living under a rock, you know the seriousness of that statement. But what are you going to do about it? Are you going to be actively looking for solutions, or are you going to let it be, let it ride, and be like sheep being led to a slaughter.
That’s right. Sheep.
The picture of sheep being led en masse to the slaughter is an appropriate representation of what will happen to us if we take a wait and see attitude.
Wait and see what will happen with my life savings.
Wait and see if I will keep my job.
Wait and see if I can keep paying the mortgage on my house.
In this case, taking a “wait and see” attitude is a disaster.
It’s a well known fact that, in every economic downturn in history, including the Great Depression, there was money to be made, and there were people who prospered financially.
These were the people who EDUCATED THEMSELVES financially, enabling them to protect their savings and make sound investments when no one else even considered them.
I am lucky enough to be part of a company, Wealth Masters International, that have products that you cannot afford to be without right now.
Let me repeat that —
THESE PRODUCTS ARE NOT OPTIONAL.
I don’t like to plug my own businesses on this blog, but times have changed.
I have something that you NEED to have. So let’s put our cards on the table.
Will I benefit financially? Absolutely!
But not as much as you.
Why?
Because you will be gaining the MOST IMPORTANT thing that people who prosper in a recession all have: FINANCIAL EDUCATION.
- You can learn how to keep more of your money.
- You can learn how to protect it and minimize your taxes.
- You can learn the steps to take to secure your financial future.
If that was all, I would go tell you to buy a financial education book and be done with it.
But there’s more…. much more.
With the Wealth Masters Product Line, you get access to several “alliances”, companies hand picked by Wealth Masters to help you PERSONALLY in your specific situations.
Companies that deal in wealth acceleration, asset protection, tax minimization, credit restoration, and much more.
Imagine, a team of financial professionals right at your fingertips, without having to go out and research the internet to find them. Invaluable. And these are the BEST OF THE BEST!
NOTE: Wealth Masters has no financial arrangements with these companies; they are totally independent. Thus there is no risk of any conflict of interest.
Want STILL MORE?
OK. This will blow you away.
Wealth Masters also provides you access to private investments that the public never sees.
Investments that hold true in this type of economy, when others fail. You get to rub elbows with the investment gurus in various sectors and find out the very latest investments that can grow your money.
ANOTHER NOTE: Wealth Masters does NOT give investment advice, nor do they offer investments as part of their services. Rather, they allow you access to the people that do offer these types of exclusive investments.
So there you have it.
- Financial education
- Teams of Professionals at your fingertips
- Exposure to Exclusive Investment Opportunities.
Instead of a sheep waiting for the slaughter, you have now become a WOLF, ready to take action given your new found knowledge.
Guys, you need to check this out.
I am sharing this with you because I truly feel that, without this type of education, we are all one step away from financial ruin. I’m not kidding.
Take action now… be a wolf.
To your financial education!
Dr. Bob Clarke
October 27, 2008: Cresskill, NJ
Is Carbon Copy PRO a SCAM?
I got a nice email from a young lady yesterday. It seems she had visited my Carbon Copy PRO website but was concerned about leaving her name and email because, as she put it, “there are so many scams out there.”
I called and assured her that Carbon Copy PRO is NOT a scam, that it is a legitimate, lucrative home business opportunity, and that it is associated with a well recognized and respected financial education and wealth creation company called Wealth Masters International.
I told her that, NO , it most definitely is NOT A SCAM, that my wife and I are making good money with their system and improving weekly as we learn more and more from their 30 Day Marketing Guide.
She was assured, and she is now taking a closer look.
But I got to thinking about her statement….
“There are so many SCAMS out there!”
Are there really?
I don’t think so, and I’ll tell you why. I’ll also tell you why I feel sorry for people searching for a legitimate home business opportunity.
Surely, there are some scams out there, some illegal at worst and misleading at best. But I think they are exposed fairly quickly and gone from the horizon.
But do this exercise for me….
Go to Google and type in any home based business you can think of. MLM, direct sales, it doesn’t matter which ones you choose. After each business type in the word “Scam.”
Type in Carbon Copy PRO Scam.
Type in Wealth Masters International Scam.
Type in Amway Scam. Type in Herbalife Scam. Type in USANA Scam.
Type in any other network marketing company you know of.
What do you see?
I just performed this exercise with Carbon Copy PRO, and this is a sampling of what I found:
Don’t Join Carbon C. Pro
Don’t Buy Carbon C Pro
(Carbon Copy Pro Scam) *FORBIDDEN* Truth Here
YouTube – Carbon Copy Pro SCAM – TOOK MY MONEY!! (internet business)
Is Carbon Copy Pro a scam?
Work From Home Are Scams
You see a trend here? You will see these headlines for ANY home business opportunity you type in Google.
Surely, THEY CAN’T ALL BE SCAMS! In fact, this last example seems to implicate the ENTIRE Network Marketing Industry!
A closer look tells the story.
Every one of these ads or articles is written by someone who is marketing another home business opportunity. Every one.
And sadly, some are even written by other Carbon Copy PRO associates, who then turn it around and get more leads for their business. Why would they do this?
Because people type in scam in Google all the time. It is always one of the highest searched words, so marketers take advantage of it.
So what is the person to do if they are looking for a legitimate home based business?
Here is my advice
- Be brave and try not to be so suspicious. Most opportunities are not scams.
- Learn more about each company, talk to people actually doing the business, and study the compensation plans and business models (i.e. doyour due diligence).
- Ask a lot of questions, go on conference calls if offered.
- Ask to speak with other members, especially ones who have just joined — not the person who will be sponsoring you and profiting from your joining his business.
- Find a mentor who is knowledgeable, friendly and most importantly, willing to take the time to show you the ropes to get you started in your new business.
Remember, the ads you see on Google are meant to draw your attention. But they are almost always written by people selling their own opportunity.
Sometimes they are posted by angry former home business owners who failed and did not make money.
But that is the subject for a different post.
Remember…..
BE AWARE, not BEWARE!
Do your due diligence, but don’t buy into these scare tactics.
Good luck and prosperity!
Bob Clarke
October 24, 2008, Cresskill, NJ
Carbon Copy PRO Marketing Event — New Strategies, Inspiration, and a New Porsche
Wow! I just got back from a live training event and here are the details….
That’s all I can say. I have been in the Network Marketing industry for quite a few years now, and I have never been to company live events that actually TEACH people HOW TO MARKET. Until now.
Carbon Copy PRO’s Second Live Marketing Event in Dallas was held on Saturday and it was an amazing mix of new strategies, tips, and great discounts on coaching from experts in the world of marketing.
And they even gave away a new Porsche!
Here’s a glimpse at the schedule of events (non-inclusive):
- M.J. Durkin of Sales Judo Academy started things off with terrific tips on how to prospect, build your list, and secrets of leaving great voice mails. Many nuggets here, folks.
- Jimmy Davis and Dennis Karganilla of MLM Goldmine, the masters of Web 2.0 provided their own gold nuggets for the audience with their tips on making MySpace and YouTube work.
- Howie Schwartz of Conversation Domination continued the Web 2.0 theme and showed everyone how he routinely ranks on the first page of Google using Web 2.0 methodologies.
- Cherie Yvette, the Urban Cowgirl, unveiled for the first time her new Pay Per Click software that will revolutionize the way everyone optimizes their PPC campaigns. Amazing stuff at an amazing price.
- Natalie Stahl of Platinum 7 Consulting presented her Weekly Action Plan, providing consultants with a formal plan that will turbo charge their online businesses. Natalie also outlined the outsourcing services available exclusively for Carbon Copy PRO members.
- Kep Herriage and Karl Bessey, co-founders of Wealth Masters International, provided an overview of WMI’s unbelievable financial education and wealth creation products available to Carbon Copy PRO members. Given the current financial climate, these products and strategies couldn’t be more important.
My point is two fold, here:
- If you are a member of Carbon Copy PRO or Wealth Masters International, you missed something HUGE here. You missed a chance to pick the brains of some of the absolute experts in online marketing, providing THE MOST CUTTING EDGE STRATEGIES.
- If you are a member of other network marketing opportunities, think very strongly about attending a live event. Statistics show that new members of an opportunity that attend a live event within the first few months of joining have a much higher chance of success than those that do not attend a live event.
Oh yea, I almost forgot. The leaders at Carbon Copy gave away a prize for the person who sold the most Business in a Box product since it’s introduction a few months ago. The winner got…. well, you can see it. Again, WOW. Lucky guy!
Glad to be back, guys. And ready to roll.
To your success!
Bob Clarke
October 19, 2008, Cresskill, NJ
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