“Why Would ANYONE Read MY Blog!”
I think we’ve all asked this question of ourselves at one time or another, especially when new to the industry.
After all, there are over 133 million blogs out there, and countless other people more qualified to write about network marketing than me.
So why do I get so many readers and followers? It’s simple.
I’ve discovered “my angle”.
My blog is distinctive because it’s written with ZERO HYPE. In fact, I’ve removed all the banners on the sidebars because they looked too “hypey” (even though I have used the products and can vouch for their worthiness).
And I have found that this angle is refreshing for a lot of people.
For more tips on finding your unique perspective on which to blog, read
“Why Should Anyone Read Your Blog”.
And while we’re talking about Blogging, how do I continue to improve my blog?
By reading other experts blogs about BLOGGING.
Here are my 3 favorite Blogs on Blogging and Writing:
I subscribe to all 3, getting new posts delivered directly to my inbox. A great way to start each day! I suggest you do the same.
Oh, and you should definitely subscribe to one more blog. It’s one of the best out there:
The Truth and Nothing But the Truth, by some guy named Dr. Bob.
I’ve heard he’s excellent (haha).
Do your research, figure out “your angle”, and get blogging.
It’s one of the best ways to start branding yourself online.
To your success!
New Study on Social Marketing — How Do You Stack Up Against Your Competitors?
Social Marketing is the new darling of the business world. You’ve all undoubtedly heard about it:
MySpace, Facebook, Blogging, Twitter, and Social Bookmarking.
But what does it all mean?
Who is using it and how are they using it?
Does it really help grow your business?
I just received an email from Michael Stelzner, author of Writing White Papers: How To Capture Readers and Keep Them Engaged.
Michael sent me a link to his new white paper, “Social Media Marketing Industry Report.”
Very cool stuff here, guys. A must read.
Among his findings:
- Most marketers are NEW to social marketing, having only been using it for a few months or less
- The number one advantage to using social marketing is, not surprisingly, generating exposure for your business.
- The top 4 social media tools were (in order)
- Blogs
There were many more interesting findings. It’s definitely worth your time to check it out. To read the complete study, go to:
http://www.whitepapersource.com/socialmediamarketing/report/
If you wish to follow Michael on Twitter, go to http://twitter.com/mike_stelzner
To your success!
Dr. Bob Clarke
How Does Dr. Clarke Make HIS Money Online?
How Is Your “Why” Different From Your Mission Statement?
Straight from Network Marketing 101….
Develop your WHY. Make it so strong that nothing can stop you.
Write your Mission Statement. Why are you doing business?
Now, I always thought my “why” WAS my mission statement.
Surely, the reason why I’m doing my business would have to be my “why”, right?
Wrong!
I was doing some personalized training with Jay Kubassek the other day, and we were talking about this very subject.
Jay asked me “Why are you doing your business?”
Hmmm.. not as easy to answer as you might think.
First I thought…. “that’s easy, its to pay for my kids colleges, and buy Rosemary that house on the beach she’s always wanted.”
But then I realized…. that’s my WHY, not my MISSION.
I’ve been trying to distinguish the two ever since.
Here is what I’ve come up with.
- Your WHY is your personal reason(s) why you have joined a network marketing venture. It is usually focused on yourself, your needs, your wants, and your desires.
- The MISSION of your business is a totally different animal. It is (or it had better be) focused on your CUSTOMER or PROSPECT, the person on the other end of the phone that you’re trying to help.
For example, our Business Mission Statement is…
To help each team member become an Independently Successful Entrepreneur and realize their life dreams.
Simple, but effective.
Effective because it’s totally focused on our prospect and not on ourselves.
As Jay put it, no one gives a rat’s ass what we want, they only care about what THEY want.
This is quite possibly the most important mindset shift that one has to make in order to be successful online.
Your thoughts?
To your success!
One Year Ago Today……
Exactly one year ago today, I was sitting at my wife’s bedside, watching her lie in pain on her hospital bed. Rosemary had just been through 6 hours of surgery to remove cancer from her breast. It was a complicated surgery and, although it had went well, it had obviously taken a toll on her fragile body.
And today I look at her, vibrant, full of life, and I thank God for every minute I have with her. Ours is a story of survival. We are one of the lucky couples, because Rosemary’s cancer was caught early.
I have never been a terribly spiritual person, although I do have my own beliefs that I keep private. But I do believe in a higher power, my “God” as it were. And I do think that last year God had a hand in steering our lives in a certain direction.
Let me explain.
In late November of 2007, Rosemary was due to have her annual mammogram at a local radiology office. We were not yet married, and this office was closest to her home. We knew that they didn’t have the latest advanced imaging equipment (digitized imaging), but thought it didn’t matter much, since it was just a routine screening. There was no history to suggest otherwise.
The day of her appointment, I drove Rosemary to the Center to get her mammogram. As we entered, they informed us that their only imaging machine had broken down again, and we would have to reschedule. I was upset at the inconvenience, and told Rosemary that we should go elsewhere.
Close to my home was a new, state-of-the-art breast imaging center, and we made the new appointment. It was here that, using advanced digital imaging, they found Rosemary’s cancer, almost undetectable but definitely suspicious.
The technician and doctors at the Center told us that, if she had done her usual screening using the older, antiquated imaging machines that they had at the first Center, it was a virtual certainty that the cancer would have gone undetected for another year.
And the results would have been much, much different.
Although caught early, it was an aggressive cancer and had already started to spread. But following four surgeries and other treatments, Rosemary has been given an excellent prognosis. 
Why do I tell you all this?
Because both Rosemary and I feel that God has given us a second chance at life together. We felt his hand in guiding us to the proper treatment that day. And we feel a renewed meaning in our lives to GIVE BACK to others in as many ways as we can.
Believe it or not, this is one of the main reasons that we are extremely driven to succeed in our quest to become financially independent.… no- make that RICH – in our home business opportunity.
Because when you make more money, you can give more away.
We understand that making a great deal of money will come with certain material benefits to us. But we are especially driven to finding just and noble causes to which to give a large part of our new-found wealth.
We believe that God has other plans for us, rather than to just go from day-to-day in our 9-5 job making mediocre pay.
We plan on making millions, and then giving most of it away.
To leave this Earth a better place than when we entered.
Just two people, looking to make as big a difference as possible.
HAPPY ANNIVERSARY to us. We have found our path and our mission.
To YOUR success, and to finding YOUR mission in this world!
Global Internet Business Coach and Mentor
Do You Have What It Takes To Succeed In Network Marketing?
Congratulations! You started a home business, and you are officially a Network Marketer.
Now the question is, do you have what it takes to succeed?
From my experience, I believe that your ultimate success will come down to what I call the 3 P’s:
Patience, Persistence, and Positioning.
- Patience — when everyone first starts their new home business, visions of dollars flowing into their back account cloud what is truly the reality of any business, from the internet to brick and mortar: success in any business is seen over time. You might be surprised how many people start in network marketing all gung-go, ready to light their business on fire, only to quit within a few months. They failed to understand that success requires patience while the components of your business are being put into place: your mindset, your marketing and your mission (Hint: Go watch your Inside Out DVD again until you get this).
- Persistence – your business will not thrive without constant attention, taking action regularly to start seeing the results you want to see. Another word for this might be consistency. Consistent effort is a key to the success of your business. Being persistent means moving forward ESPECIALLY when things are NOT going so well. Persist in your marketing. Persist in your personal development. Persist in gaining the knowledge to become valuable to your prospects.
- Positioning — you will never reach your ultimate level of success in your business until you are positioned so that you are not leaving money on the table. For those in Carbon Copy PRO, that means positioning yourself at the M3 level. I know, most of you are saying that $20,000 is way too much to even consider. You just don’t have that kind of money. Fine, I can accept that. But what is your plan? How do you plan to get to this level? You need to have a realistic plan to get to the M1, M2, and M3 levels BEFORE you lose patience that you are not seeing the results you imagined.
That’s it….. Patience, Persistence, and Positioning. The 3 Pillars to Success for your New Business.
Be Patient in Your Expectations
Be Persistent in Your Efforts
Get Positioning to Maximize your Income
When you’ve solved these, you will become your company’s next star and leader!
To your success!
Global Internet Business Coach and Mentor
Is Your Mission Statement Holding You Back?
Every business, from the largest corporations to the smallest work-at-home business needs a Mission Statement. In other words,
Why Are You Doing What You’re Doing?
For what reason? What do you want to get out of your business venture?
When most people sit down and think about it, they start thinking about what THEY want out of their business.
A new car.
A Caribbean vacation.
A boat or new house.
Fire their boss. Freedom. Wealth.
But wait….
THIS IS A CRITICAL MISTAKE!
Now you’re probably saying something like, “What’s wrong with that?”
Nothing, and EVERYTHING.
Let me ask you a question. If I approached you to join my terrific business opportunity, and you asked me this very simple question…. “Why should I join you?”
How do you think you’d react if I responded,
“You should join my team because I want a new car, a new boat, a vacation, financial freedom.”
I’m sure you’d say, “Who give a s’&t!!”
And you’d be absolutely right.
People want to join a business, or buy a product, because there is some benefit to THEM, not the seller or the business owner.
And the sooner the business owner understands that, the better.
If your Mission is solely SELF DRIVEN, this will come across to your prospect and you will repel them.
However, if your Mission is to benefit others, then your prospect will be attracted.
Rosemary and I have a Mission Statement for our business. Here it is:
Our Mission Statement is to help as many people as possible live the life they desire.
NOTICE – There is….
No “US”
No “WE”
No “I” in our Mission Statement.
There is no room for these words in your mission statement.
It needs to be all about what’s best for your customer.
To your success!
Global Business Coach and Marketing Strategist
What Is Your “Leadership Value” To Your Customers?
Home business opportunities abound on the internet today.
Someone seriously looking for a home business opportunity can easily become overwhelmed with the choices.
- Which business?
- Which products?
- Which compensation plan?
You now what?
None of this really matters.
What people really want is someone to follow!
Someone who they can count on to show them the ropes, how to be successful, and someone to lead them out of the mess they currently call their “lives”.
So how does one become a leader of value? Simply by posturing or positioning? While these are components of demonstrating leadership, they don’t define it.
If I had to think of one work to define Leadership, it would be this —
VALUE
In order to be a leader to someone, you must have value to that person. Maybe that value comes in your marketing or business knowledge. Maybe it’s your interpersonal skills and phone skills. Maybe it lies simply in the fact that you are successful online and they are not.
Whatever it is, if it’s NOT there, you won’t have a chance at sponsoring that person.
How does one go about INCREASING LEADERSHIP VALUE to attract more customers?
It’s fairly simple — making a consistent effort every day to increase your knowledge and skills.
I liken it to making deposits in a piggy bank.
When you’re first starting out, you are learning more elementary components of your business. In essence, you are putting pennies in your bank. But pennies build up, right?
Your knowledge and skills build as you take consistent steps to learn. With every step, another penny.
And then a funny thing happens. You start learning more advanced business or marketing ideas, and instead of depositing pennies in your bank, now you are depositing dimes. Dime after dime you are improving your value.
Then it’s quarters, and then dollar bills. The more skills you know, the more valuable you become. The more knowledge you accumulate, the more you have to offer to your customer.
And the more leadership you begin to display.
And what happens to your stuffed piggy bank?
That money begins to double, triple, quadruple and more… for it’s a well known fact that the more you have to offer, the more VALUE you have in the MARKETPLACE, the more money you will make.
The key is to make consistent, determined efforts to improve your knowledge and your skills so that you, too, can become the leader that everyone else will want to follow.
Once you’ve attained that status, you can write your own check.
To your success!
Global online business coach and marketing expert
How Much Are You Worth?
Today, I was listening to a DVD by one of my favorite personal development gurus, Jim Rohn talking about value. He asked the question, “How much are YOU worth?’
Why do some people get paid $8 an hour, while others are given millions to perform their job? It has everything to do with value.
The amount of money you make is directly related to your
VALUE IN THE MARKETPLACE
People make minimum wage at a job because they don’t have much value to the market. I’m talking economic value only here. A person may be extremely valuable to society in other ways, as a parent, a son or daughter, or a church member, for example. But when talking about value to the marketplace, I am specifically talking about the skills you bring to the table.
On the other hand, a CEO who is bringing in BILLIONS of dollars to his company is paid MILLIONS per year.
Why? because of his value to the company.
That’s why I have always been adamant about EDUCATION AND TRAINING. There’s not better way I know of to increase your value to the marketplace.
Take the example of Network Marketing.
You have just started your Network Marketing business, having never done anything like it beforehand. Flash forward 3-6 months down the road, and you still haven’t made any money.
You haven’t made any money because your value to the marketplace is still very low.
Let me ask you this.
During those 3-6 months, what have you learned? What training have you received?
Here is what my wife and I did in our first 3 months after we started our Network Marketing home business.
We signed up for specialized training in Pay Per Click advertising. Then we signed up for specialized training in Social Marketing. We bought and read as many books as we could get our hands on. We purchased CDs and listened to them in our car on the way to work. We purchased DVDs and watched them over and over instead of watching TV.
In other words, we improved our knowledge 100 fold, and in the process we increased our value to the marketplace.
When we first sponsored someone in our business (and there were very few at first), we didn’t know much and had little more to offer our new members other than the training the company offered.
But now, months later and several training courses later, we can COACH our team with a high degree of certainty that we can help them make money in their business FASTER than we made money with ours.
Why? Because we know more.
And because we know more, we have attracted more new members to our team. Along with this has come a corresponding spike in our income. It’s been very obvious to us what has happened.
WE INCREASED OUR VALUE TO THE MARKETPLACE
And now? Now we have people calling us to join our team.
How has our life changed? Not much, because we are still on a mission to INCREASE our value to the marketplace.
We recently signed up for one on one training with some of the very top leaders in our industry, to learn the hidden secrets that only the most successful network marketers know.
Why would we do this if we are already making some serious money online?
Because we know that as our knowledge and value to the marketplace increases, so will our income.
To your success!
This is the business and the automated marketing system that I chose above all others
LIVE COMMENTS
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