An Early Christmas Gift For My Loyal Readers
It’s Thanksgiving already, and before we know it Christmas will be upon us.
I’ve decided that in the spirit of the season, I would provide all my loyal readers a plethora of my best business and marketing tips I’ve accumulated over the years.
I am calling it my “30 Tips in 30 Days.”
It’s my version of the 12 days of Christmas, marketing style.
Starting Monday, and every day thereafter until the end of the year, I will be posting one of my top business or marketing tips. I will be holding nothing back. You will know what I know.
And it won’t cost you a cent.
Be sure you don’t miss a single day. Subscribe now, send it to your email, and enjoy.
To your massive success,
Bob
November 29, 2008; Cresskill, NJ
The ONE Quality That Separates The Top Earners From The Also Rans
I attended a Wealth Conference last week in beautiful, sunny Marco Island, FL. At this conference, we received a lot of great financial information and investment tips, things that will change the way I invest and grow my money during these tough economic times.
At every Conference, you hope to pick up a few “gold nuggets” that will change your life positively in some way, either in marketing, finance, or some other phase of your life.
So I attended this Wealth Conference, figuring that the gold nuggets I received would be something in the area of investing or wealth creation. And true to form, I received many at this Conference.
But I also received a gold nugget for my marketing business, one that I was not expecting nor even looking for.
Rosemary and I went down to Marco Island a day early to enjoy the sun and warm weather (leaving behind the 20 degree deep freeze of New York City!). We decided to go for a stroll on the beach, and along the way we ran into Mr. Greg Davison.
Greg is a friend from our network marketing opportunity, and he is one of the top earners in our company. We started chatting with Greg about our business, and he graciously spent about 30 minutes dissecting our business with us: what we were doing, what we were not doing, how we went about this and that.
It’s a real eye opener when you actually describe what you do to someone else!
After a while, Greg got a really serious look on his face, told us that we were doing everything that top earners do to succeed in network marketing.
Except for one thing.
And it is this ONE THING that most people in network marketing and MLM miss.. and why they ultimately crash and burn.
Your ready?
Here is what Greg told me.
He said that we lacked POSTURE. Hmmmm…….
At first I thought maybe I was slouching or hunched over.
But he went on to explain that he was talking about POSITIONING, how you present yourself to others looking at your opportunity. In other words, PRESENCE.
It’s the one quality that all top earners have, and it’s probably the hardest to acquire.
Why?
Because it’s more of a mindset issue than simply a matter of studying a marketing technique.
It’s believing that you are a TRUE LEADER, and someone who can help almost ANYONE succeed in your business opportunity.
It’s about having that presence or posture that your time is valuable, you only work with people really serious about making money, and if that’s not you, step aside.
It’s not arrogance. It’s not meanness.
It’s a kind of cockiness (but in a good way), extreme self confidence that you are the leader this person has been looking for.
So how do you acquire PRESENCE?
As with most anything else in Network Marketing and life, for that matter…. it’s a PROCESS.
A process that starts with knowledge, continues with experience, and ends with the mindset of self assurance and leadership.
So as the Conference continued, I cornered several of the top earners in our company.
I asked them one simple question.
“Is there any material I can study to push me closer to attaining that PRESENCE or POSTURE? Some product out there that made a difference to you, a top earner as you made your way to the top?”
One product was mentioned by EVERY SINGLE PERSON I SPOKE WITH.
The Magnetic Sponsoring product, BLACKBELT RECRUITING, by Mike Dillard.
Each person specifically mentioned this product as being one of the reasons that they developed the presence they needed to get and stay at the top.
So I purchased Blackbelt Recruiting, it arrived today, and guess what I’LL be doing all weekend.
I can’t wait to dive into it.
I’ll let you know what I think.
Not sure if I will be putting it on my Recommended Resource list just yet.
We’ll see.
So don’t run out and buy it just yet. But you can get a FREE VIDEO from Mike DIllard about some of the things we’ve been discussing today.
Just go to this Blackbelt Recruiting page and click on the link for the FREE VIDEO.
They are terrific!
To your success!
Bob
This is the business that I make my wealth.
November 28, 2008; Cresskill, NJWe Are In The News!
As you may know, my wife Rosemary and I recently attended the 7th Wealth Masters International m2 Wealth Conference in Marco Island, FL.
In the following press release, we were quoted about our reaction to the conference and it’s value to its members….
Wealth Masters International Holds 7th Annual m2 Wealth Conference
Leading world-class experts in finance, economics, and wealth creation strategies explain the root causes of today’s economic recession.
Marco Island, FL—Wealth Masters International (WMI) is wrapping up its 7th Annual m2 Wealth Conference here as attendees scramble to take in as much information as possible to prepare for what could well become a wide-ranging global financial firestorm. The four-day event, which ran from November 21-24, 2008, featured leading world class experts in finance, economics, and wealth creation strategies who provided attendees with detailed explanations of the root causes of today’s economic recession.
More importantly, investment and wealth creation strategies were discussed to not just survive the coming hard times, but to succeed and thrive financially as well. Experts predict that during the next 3 years investors will be hit hard, and opportunities will abound for those who know how to spot and capitalize on them.
Unique investment opportunities not normally known to the public were introduced and made available to attendees of the m2 Conference through independent business alliances. Finally, the co-creators of WMI, Kip Herriage and Karl Bessey announced an improved, interactive m1 financial education product and the new m3 Private Wealth Group that will greatly expand on wealth and investment strategies and opportunities available to its members.
Two attendees, Dr. Bob Clarke and Rosemary Berrios-Clarke, are health care professionals at a major New York Medical Center and leading marketers in Wealth Masters International. As affiliates of CarbonCopyPRO, the marketing arm of WMI, the two have become leading experts at marketing and promoting these world class group of products.
According to Berrios-Clarke, “The information presented at the m2 Wealth Conference is what everyone in America and abroad needs to hear in order to get through the next 3 years of recessionary economic times and come out the other side financially intact. This is information I will definitely want to share with my family and friends,” she said.Dr. Clarke believes that the general public is not adequately prepared for the coming struggles and financial challenges, largely because they don’t fully understand what’s happening. “I finally understand the root causes of the economic recession we are experiencing at the present time, and it is very comforting to be armed with the knowledge and unique investment opportunities that will allow us to substantially grow our money over the next few years,” he said.
“The financial education and wealth creation strategies that were detailed over the last 3 days of the WMI m2 Wealth Conference will allow all who attended to not only survive the recession we are only now beginning to experience but to continue to build wealth during this difficult financial period,” Dr. Clarke concluded.
After listening to the diverse group of financial and wealth creation experts presenting at the m2 Conference, Dr. Clarke stressed that the coming economic calamity isn’t a matter of if it will happen, but when. He suggests that knowledge is the key to financial survival during the next few years, and it’s up to each one of us to obtain—and to implement—that knowledge.
If you want more information about the Wealth Masters products, visit our Wealth Masters website.
To your prosperity,
Bob
November 25, 2008; Cresskill, NJUpdate from the Wealth Masters International M2 Wealth Conference
Marriot Resort, Marco Island
Coming from you live from Marco Island, FL….. this is an update from the 7th Annual Wealth Masters International Wealth Conference.
First of all, the Marriot resort is INCREDIBLE — 5 stars all the way. The beaches are amazing and impeccable, temps in the high 70s, beautiful weather and luxury accomodations.
Rosemary came down a day early and just decompressed for the day…. pool, spa, workout room. We just totally relaxed for the first time in a long time.
As for the Conference….
Never… I repeat NEVER have I attended a conference more well timed than this one. With our economy tanking, federal bailouts, and my stock portfolio shrinking by the day, this information has never come at a better time.
Check out the lineup of speakers from today….
Wayne Allyn Root, Best Selling Author of Relentless kicked off the conference with a remarkably motivating story of how he defied the odds of becoming a national news anchor with no professional degree and eventually became the 2008 Libertarian Vice-Presidential nominee.
G. Edward Griffin, Author of The Creature from Jekyll Island. Griffin provided great insight in to the creation of the Federal Reserve, its effect on the banking system and how they equally control our economy.Mr. Chuck Butler, President of EverBank World Markets discussed currency trends of the United States Dollar and why we’ve seen a major deleveraging of assets since July 2008.Finally, Mike Maloney, President of GoldSilver.com and the precious metals advisor to Robert Kiyosaki, discussed the recent downturns in the economy, why they were occuring, and the contrasts between the value of gold and the American dollar.
Heading off to the Wealth Masters International M2 Wealth Conference
Rosemary and I are off a day early to beautiful Marco Island, FL to attend the Wealth Masters International M2 Wealth Conference. This is an event I have been waiting for. There will be financial experts who will FINALLY be able to explain to me just WHY it is that our economy is tanking.
Marco Island, FL
But even more important, we will receive a blueprint for getting out of this “recession” in the best possible financial footing.
Here is a description (provided by WMI) of who will be speaking at the M2 this weekend:
What The Next 3 Years Will Look Like For You And Everyone You Know…
A massive number of millionaires will be made during this very painful period, while sadly; millions will be made homeless as well. You don’t have to come to this m2. I’m not going to twist your arm. It’s your future, not mine, but I will say this… If you do come, it will be the most valuable 4 days of your life, and here’s why…
- You’ll meet Mr. G Edward Griffin. THE economic researcher that predicted this exact scenario well over a decade ago, and he’ll provide you with a specific game plan for the prepared.
- Robert Kiyosaki’s personal advisor on gold and silver, Mr. Mike Maloney, will be in attendance, and will teach you how to protect your money, and take advantage of the biggest “wealth transfer” in the history of mankind.
- Mr. Chuck Butler is one of the world’s most renowned economists, who has called the economy and stock markets moves each and every step of the way like a prophet. You’ll learn his step-by-step game plan that will help you make timely, wise, personal decisions that will help you protect your wealth and prosper immensely.
- These “three kings” will be joined by more than 15 world class experts in the areas of legacy building wealth creation opportunities, finance, real estate, credit, asset protection, wealth acceleration, personal success and empowerment, great health (naturally), and much, much, more.
- This is it. This is a time that will go down in history, and this is why WMI was created.
- This is why you’re a part of this group. Now is a time to be decisive. You can’t afford to sit on the sidelines and there are no “do-over’s”. You will most likely be wiped out unless you take control of your financial destiny, but as always, the choice is yours.
I’ll be checking after the event to let you know what I learned.
To your financial health!
Dr. Bob Clarke
http://wealthmastersprofessional.com
November 19, 2008, Cresskill, NJTwo Essential Skills You Must Master To Be A Successful Network Marketer
I’ll never forget when I joined my first MLM company quite a few years back.
I was told that I only needed 2 things to be successful:
- Have a big enough “WHY”
- Just tell my story
Well, I had a very big “WHY”, knew exactly why I wanted to be a network marketing success. I didn’t have much of a story to tell, since I was just getting started, but I did my best…. and I floundered… BIG TIME.
Fast forward 5 years and the scenario is much different.
I’ve accumulated enough knowledge and experience to understand that there are 2 things you need to know to be a successful network marketer... but they weren’t what I first thought.
But I soon realized that, if you can master these 2 skills, you will be well on your way to network marketing success. They may not be what most people think. But here they are……
- Copywriting. If you can write your own ad copy and website story effectively, you are the expert that everyone wants to talk to. Now, I don’t profess to being an ad copy expert, but it is one of the areas that I am actively studying and receiving training.
And until I am that copywriting expert, I am lucky enough to be involved with an automated marketing system that provides professionally written websites, autoresponders, and ad copy.
Even so, it is a skill that I want to master so that I can be successful with any sales venture in the future.
- Effective Communication. We spend so much time figuring out how to get prospects — learning how to market, how to get our message out, figuring out the right message, planning a great website to which to send our prospects once they opt in to our system. What we forget sometimes is learning how TALK and COMMUNICATE with our prospects once we have them.
There are a ton of books, CDs, and DVDs on various aspects of Effective Communication.
I want to share with you today one that has changed the way I deal with prospects and, indeed with people throughout my life.
Jerry Clark, creator of Club Rhino, is a master communicator who lectures and teaches throughout the world in the field of effective communicaton. I was driving quite a lot lately and, as we always do, Rosemary and I popped in some CDs to turn our car in to a travelling university.
We had just purchased a CD series by Jerry Clark, The Magic of Colors that just struck a cord with us. Presented in an easy-to-understand and entertaining manner, Jerry described the 4 personality types that are found within all of us.
The fun-loving, energetic BLUES, the relationship-driven and empathetic YELLOWS, the fact conscious, introverted GREENS, and the hard driving REDS, with a CD devoted to each.
This information is not new. In fact, it’s decades old and has been described by various scientists since the 1930s.
But what is DIFFERENT about The Magic of Colors is that, for the first time, Jerry Clark has presented this material totally related to NETWORK MARKETERS.
In other words, how to access your prospect, how to play to his/her needs and wants based on the personality type, and how to get them what they need to make a decision about joining your team.
And about YOUR TEAM. This CD series allows you to access the strengths and weaknesses of your team members and how to get them to interact in a productive manner.
Pick up a copy of The Magic of Colors today. It will be a great addition to your business library and give you a whole new understanding and a different approach to communicating with your prospects and team members.
To your success!
Dr. Bob Clarke
November 16, 2008, Cresskill, NJMLM vs. Direct Sales: How Would You Rather Get Paid?
If you are in MLM and haven’t seen Mike Dillard’s famous (or in some MLM circles, infamous) Coffee House Letter yet, you should definitely take a look. You may not agree with it all, but Mike definitely makes some valid points.
The Coffee House Letter has drawn some controversy from MLM loyalists. I read one blog post yesterday from someone who was incensed over Mike’s letter. His main argument was that MLM is stronger than ever, and the key to building a strong downline is in building relationships with your team.
I don’t think anyone can or would argue this point about building strong relationships, and it wasn’t the focus of Mike Dillard’s letter. Rather, it was the concept of residual income versus getting paid first (or GPT, as in Getting Paid Today).
I have been in both business models, so I think I can speak on this with some level of expertise.
During my MLM experience, it took us months to build a downline where we were receiving a decent residual income each month. And truth be told, over half of that income came from one consultant.
One month, this consultant just disappeared, apparently moving to another opportunity. This was exactly the scenario that Mike Dillard painted in his Coffee House Letter, and it was devastating to our team.
We are currently involved in a Direct Sales opportunity where the commission structure is much like that of the mortgage and real estate industries. Our main commission flow each month is from the direct sales of our company’s products, and we get paid UP FRONT for these sales.
There is also a one-level residual income built into this commission structure, giving us both direct and residual income each month.
The best part of this commission structure is that we get paid today, not waiting for residual income to build up. And we don’t worry about someone leaving our organization for another opportunity. If someone does leave (and this doesn’t happen often), we have already received the commission on his main product purchase(s) to gain entry into the program. If we lose the residual income from this person, it will sting but not be a major hit on our monthly income.
There are merits to both the MLM and Direct Sales business structures, but having experienced both and given today’s unstable economy, I would much rather get paid upfront, today rather than wait for residual income to build.
What do you think?
To your success!
Bob Clarke
November 11, 2008; Cresskill, NJCompeting in Today’s World — Google Style
Talk with any of the most successful network marketers today and they will likely tell you that a strong component of their marketing strategy is getting their message out on Google. This can take 2 forms.
- Showing up in the Organic Search Listings (i.e. the middle column of the search page results)
- Advertising using Google Adwords (the right column of the search page results)
Today, I am going to focus on the second option: Google Adwords.
If you have never advertised with Google before, it can be a very scary proposition. And if you are an experienced Adwords user, it is even scarier in today’s society, because Google is changing.
How are they changing? Like everyone else, they are reacting to the plunging economy. But Google is a huge money making machine. Rather than laying people off or lowering salaries, they have reacted in a different way.
Google is tightening up on the relevency of the advertisements they display. In other words, Google is redoubling their efforts to be extra sure that, when you put in your search term, you will get results that will satisfy you. If you, the customer, are not satisfied, Google loses.
And Google NEVER loses.
What does this mean to the people, like me who advertise on Google? It means we had better have ads that are relevent and that give the Google customer what they are looking for. If not, Google will cut you off at the pass. You will never have a chance.
What do I mean by this? I mean having compelling ad headlines and ad copy that will draw people to your advertisement. But more importantly, it means that your landing page must DELIVER exactly what you promise in your ad.
If someone clicks on your ad but is sent to a landing page that doesn’t deliver the promise of the ad, they will click off in seconds. Google can track that. Google knows EVERYTHING.
And Google will punish you for it. How?
By giving you less traffic, or more likely, less of the prime traffic you are looking for.
Google will NOT be forgiving here, guys. It is their reputation and their bottom line.
Overwhelmed?
No worries. I am training with a person who I consider to be one of the top 3 experts in the world in Google. She has been giving training sessions for about a year with Carbon Copy PRO, although she is not a member. I also saw her present her unique Google methods at both Live Carbon Copy PRO LIVE Marketing Events over the past year.
My wife Rosemary and I decided we wanted more.
We started specialized training with Cherie Yvette, The Urban Cowgirl about 6 months ago, and our business profits jumped 100%. She will show you how to construct top quality campaigns that will allow you to compete with the big guys on Google.
Or, if you prefer, she will build campaigns for you and teach you how to optimize them for peak performance.
She is a tireless teacher who will do what it takes, for as long as it takes, to make you successful on Google. I cannot recommend her services highly enough.
Visit The Urban Cowgirl Website for more information.
I do not get paid one penny for recommending Cherie. This is not an affiliate link.
This is just one VERY SATISFIED CUSTOMER who wants to pass this quality resource on to his loyal readers.
To your success,
Bob
November 7, 2008; Cresskill, NJ-
LIVE COMMENTS
Latest on Thu, 03:08: Mary.. let me know my error... let's discuss!
: I think, that you commit an error. Let's discuss. Write to me in PM, we will communicate.
: Sweet blog. I never know what I am going to come across next. I think you should do more posting as you have some pretty [...]
: Hey doc, right on! Need more people like you on the planet
: I was just introduced to your site through CCPro Forum. My initial question - how should one define "TRUTH"? (I love word-studies and that's a [...]
-
"